CEO & Global President
Eitan is responsible for team leadership, production and customer relationship development on a global foundation.
He is the driving energy behind AP’s purpose to Reformulate Attention and assignment to create a better feeling and market value by a control of attention union. Functioning as a CEO for both SNEEZZ and Attention Pushers.
Eitan and Hagai has been in the attention business together for more than 18 years, which includes leadership roles in SNEEZZ. Eitan has also been responsible for leading some of our largest clients.
Eitan is an award winning Copywriter, Entrepreneur, Publisher, Author and Journalist.
He’s not your typical entrepreneur. An Army Veteran, he never took a class in commerce or business. He spends his time writing novels, volunteers for pre-funded start-ups and training Kung-Fu, Brazilian Jiu-jitsu, Taoism and Zen Buddhism. His friends call him “The Codeman” as he has been coding since 1994. Founded his first “Ghetto Tech-Start-Up” in 1997 when he was bootstrapping on the East Jerusalem border of Gilo-Bethlehem.
A year later, in 1998, Eitan met Itay when they were taking part in one of the most successful shows on Israel’s most prominent radio station (Galgalatz).
Trivia: Did you know? Eitan took part in classic drama film Notting Hill and Esquire network “The Getaway“.
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